Video
A curated lineup of linear, streaming, digital, and internal videos I’ve directed, written, and brought to life—concept, script, pre-, and post-production included.
Video Testimonial
Video Testimonial
I directed, wrote, and led end-to-end production for this testimonial video featuring Donnie Harper, founder of Good Company Apparel. The piece captures Donnie's small business story—from navigating March 2020 store closures to expanding brand awareness and driving e-commerce sales through targeted TV advertising via the Pay It Forward program.
Internal Company Manifesto
I directed, wrote, and led pre- and post-production for this high-energy internal brand video built to energize and align 3,000+ colleagues across 100 offices. By pairing enterprise capabilities—like data insights and multi-screen reach—with authentic local presence, the manifesto reinforced company culture and empowered teams to proudly own their role as America's most trusted media partner.
The Relaunch Story - How a Campaign Gets Made
I directed, wrote, and led end-to-end production on this national agency video and case study celebrating Spectrum Reach’s brand relaunch. Designed for massive scalability, the project featured 36 localized animation intros, flexible client-swappable scenes, and custom market toolkits—a creative and technical achievement that caught the attention of Adobe and was featured on their official website.
On-Air :30
Serving as director, writer, and lead producer across pre- and post-production, I brought this brand video to life to highlight the local expertise driving Spectrum Reach's media teams. By framing sales reps as true community neighbors armed with enterprise-level tools, the narrative reinforces how local connection breeds commercial success.